Simplicity + Pixels
=
Simplixety
Embedded Files
"Sometimes you say it best when you say nothing at all" - Ronan Keating
Well... not when it comes to marketing, but there is definitely such thing as too much.
That is why companies have realised that making things more simple, can make you more recognisable and visually appealing.
For example, see how Google have made their logo more concise
For example, see how Starbucks have made their logo more concise
For example, see how Pepsi have made their logo more concise
For example, see how Volkswagen have made their logo more concise
Now, notice how these very simple woodmark logos are so recognisable, you can see the colours of the logos despite them being B&W in this photo.
Photo Credit: Looka
Now, notice how these very simple pictoral logos are so recognisable. No name, but you know the name because these are so recognisable,
Photo Credit: LogoDesign Valley
Obviously, these logos have taken a long time to become so famous, but they had to start somewhere- just like you.
It is also very important to note that you don't have to start off using a hyper-modern logo like these, we will help you find what is right for your brand.
Simplixety's Design
It is very easy to make a design that may seem great at the time, but when you actually look at it, you realise how much better you could make it. Let's take a look at how we personally created our logo
Original
For example, this early version of our logo is very 90s-ish, it is simple, but actually too simple, and looks pretty rubbish
Before Modernisation
Now, this later version, we think it is still simple, effective and kinda cool, but does seem abit like something from the 2000s still.
After Modernisation
This version- is still sleek and visually appealing. But doesn't really make sense, and is over-complicated.
Simplified
But our newest one... it is very simple yet it's effective.
Branding is all about being recognisable, consistent, and fresh.
That is why here at Simplixety, we value the simplicity of design, and unlike most services, don't charge a ridiculous for what we do, because in reality... it's all quite simple.
That, is Simplixety.
Google Sites
Report abuse